History
- Image by SIROBERT YOUNG via Flickr
The first casino to be built on Highway 91 was the Pair-o-Dice Club in 1931; the first on what is today’s Strip was the El Rancho Vegas, opening on April 3, 1941 with 63 rooms and standing for almost 20 years before being destroyed by fire in 1960. Its success spawned a second hotel on what would become The Strip, the Hotel Last Frontier, in 1942. The Flamingo opened a few years later, on December 26, 1946.
In 1968, Kirk Kerkorian purchased the Flamingo and hired Sahara Hotels Vice President Alex Shoofey as President. Alex Shoofey brought along 33 of Sahara’s top executives. The Flamingo was used to train future employees of the International Hotel, which was under construction. Opening in 1969, the International Hotel with 1,512 rooms, would become the largest hotel in the world, and begin the era of mega-resorts. The International is known as the Las Vegas Hilton today.
The first MGM Grand Hotel and Casino, also a Kerkorian property, opened in 1973 with 2,084 rooms. At the time, this was the largest hotel in the world by number of rooms. On November 21, 1980, the MGM Grand suffered the worst resort fire in the history of Las Vegas, killing 87 people as a result of electrical problems. It reopened eight months later. In 1986, Kerkorian sold the MGM Grand to Bally Manufacturing and it was renamed Bally’s.
Las Vegas Strip at night with the Aladdin and Paris hotels
The opening of The Mirage in 1989 set a new level to the Las Vegas experience, as smaller hotels and casinos made way for the larger mega-resorts. These huge facilities offer entertainment and dining options, as well as gambling and lodging. This change impacted the smaller, well-known and now historic hotels and casinos, like The Dunes, The Sands and the Stardust.
In 1995, following the death of Dean Martin, the lights along the strip were dimmed in a sign of respect to him. In 2005, Las Vegas renamed Industrial Road “Dean Martin Drive”, also as a tribute to the famous Rat Pack singer, actor, and frequent Las Vegas entertainer.
In an effort to attract families, resorts offered more attractions geared toward youth, but had limited success. The (current) MGM Grand opened in 1993 with Grand Adventures amusement park, but it closed in 2000 due to lack of interest. Similarly, in 2003 Treasure Island closed its own video arcade and abandoned the previous pirate theme, adopting the new ti name.
View of the Strip, looking north from the Tropicana intersection
Downtown Las Vegas hotels and casinos suffered heavily from the Strip’s boom. They have funneled money into remodeling the facades of casinos, adding additional security and new attractions, like the Fremont Street Experience and Neonopolis (complete with movie theaters).
In addition to the large hotels, casinos and resorts, The Strip is home to a few smaller casinos, motels, and other attractions, such as M&M World, Adventuredome and the Fashion Show Mall. Starting in the mid 1990s, The Strip became a popular New Year’s Eve celebration destination. Wet ‘n Wild water park, located next to the Sahara hotel, closed permanently at the end of the 2004 season.
In 2004, MGM Mirage announced plans for Project City Center, a 66 acre (600,000 m²), $7 billion multi-use project on the site of the Boardwalk hotel and adjoining land. It will consist of hotel, casino, condo, retail and other uses on the site. When completed, City Center will be the largest such complex on Earth. Construction began in April of 2006, and the first elements of this project are expected to be available in 2009.
In December 2006, the Las Vegas Strip became the world’s second largest gambling center,[1] and it was announced that a 1888 foot high-rise hotel and condominium would be built on the Las Vegas Strip on the former Wet ‘n Wild site. The building is seeking FAA approval, and if built, the tower would be the tallest building in the United States.
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